Quit Bitching About The Music Business!

March 6, 2013

Do you ever have the feeling that you’d like to move your music career forward but you’re not sure how? Like you know you have what it takes to “make it” If you could just figure out what the next “right” thing to do is. As I’ve said before, the music business doesn’t always have a clearly defined, well laid out path to follow for those aspiring to succeed in the industry.  But there are plenty of examples that will point you in the right direction, if you know where to look.

One of my favorite things about running my website and creating all the content I’m creating is that I get to meet and interact with so many inspiring people actually working in the music business.  They aren’t necessarily household names, but they’re regular musicians who have figured out a way to make music their full time means of income.  It’s really inspiring and encouraging to find so many people out there following their passion and living their dreams!

Whether it’s Aaron Saloman, who I created a course with on “How To Make Money With Stock Music Libraries”, or Joseph Miller who got a job working as a music coordinator for CBS Sports right out of college, or Gary Gray who recently befriended and is now working with Quincy Jones, or Pat Finnegan who together with several friends created and launched Fliktrax, what is becoming a very successful music library, or Dave Merson Hess who makes a living composing indie films and who created the course “An Indie Musician’s Guide To Film Scoring” with me.   I’m meeting some really great musicians and people!

What all these people have in common is that they’ve picked a path and figured out how to make it work for them.   They’re taking action and following their dreams one step at a time.  I know it’s easy to get cynical about the music business.  But don’t do it.  It’s serves no purpose, it’s not productive and there’s no excuse for it.  There are so many examples of people who are successfully carving out careers as musicians that I think it’s too easy of an out.  Is it true that it’s pretty hard to become a household name like someone like Lady GaGa or Bon Jovi?  Sure.  I’ll give you that.  That’s a long shot.  But making a living playing, writing or producing music isn’t.  Is it hard work? Yes.  Does it require consistent daily effort for years?  Yes.  But is it attainable?  Absolutely!

In a week or so I’ll be announcing details about my latest niche course, “The Art Of Sound Design” that I’ve created with professional sound designer Greg Savage.  He’s another great example of someone quietly carving out a great living with his music and art.  Greg does music licensing, music production and sound design.  He makes Thirty Grand a year just from sound design alone!  This is in addition to his other sources of income.

I’m tired of musicians bitching about the music business.  I’m tired of musicians saying it’s too hard to make a living from music anymore due to (insert excuse here).  I’m tired of musicians who just don’t get it.  You can make a living from music!  I know many, many people who do.  You can be one of them too if you decide you really want to be. Stop you're bitching and get to work.

 

Licensing Songs In Films

March 1, 2013

Licensing Songs In Films

Songs used in films, especially major motion pictures, typically generate much more substantial licensing fees than songs used in television. There are a lot of variables involved in determining how much a publisher or writer charges for the use of a song in a film, these variables include:

-How the song is used, ie background use, instrumental, vocal, etc..

-The status of the song being licensed (well known songs command higher license fees)

-The nature of the film; majo...


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Music Licensing: The Good, The Bad And The Ugly

February 27, 2013

I want to share with you a sort of off the cuff, stream of consciousness perspective on the current state of the music licensing business, as I see it. The good, the bad and the ugly. I've been submitting and pitching music on an essentially daily basis for several years now to music libraries, music publishers and music supervisors. Some of my own music, but most recently mainly music from the artists I represent at Renegade Music Marketing, the marketing company I run. I have learned a lot ...


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Exclusive VS Non Exclusive Contracts

February 20, 2013

 
Lately I've been getting a lot of emails from people regarding the issue of signing exclusive vs non exclusive contracts with music publishers.  In today's newsletter I thought I'd address this issue and give you my own personal thoughts on the subject.
 
First of all it's important to understand that any given song can only have one publisher that represents it at a given time.  It's either going to be you, or it's going to be a third party in the event that you sign away your publishing righ...

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30 Years In 30 Days: Advanced Production Techniques

February 16, 2013
 

Award-Winning Composer/Producer/Engineer Gary Gray and I have been working together for about a year now.   To avoid sounding self-serving, I'm going to let Gary describe (below) the success he has been personally experiencing since he signed up for his first course on my website: HowToLicenseYourMusic.com.   So, it's with a good bit of pride that I am announcing a new collaboration with Gary; the Exclusive Publishing Release of a new book written by Gary, "30 Years In 30 Days - Discover 30 ...


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How To Master Your Tracks Yourself

February 13, 2013

If you don’t have the budget to hire a Mastering Engineer, then take the time to learn the following.  It will increase your chances of getting a licensing deal immensely:

1.  Download a free trial or purchase the Izoptope OZONE Mastering Plug-In.

This plug-in is amazing in that, if you click on each of the almost 100 Pre-Set Mastering configurations, you can then go inside the plug-in and look at every exact setting that has been set BY TOP MASTERING ENGINEERS who all worked on the deve...


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Music Supervisors And Mastering Your Tracks

February 11, 2013

 

Today’s post is a new post from our Resident Producer and Audio Engineer Specialist, Gary Gray, who is about to release a new book called “30 Years In 30 Days; Discover 30 Years Of Music Production and Audio Engineering Secrets In Just 30 Days!”  (More on that soon) Gary and I have been working on several projects together and I asked him last week if there have been any recent changes in the Audio Production world in terms of Music Licensing.  Not only did he say yes, he answered by...


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Redefining Success In The Music Industry

February 7, 2013

If your definition of “making it” in the music business is selling millions of records and becoming  a “rock star” then by that definition very few musicians are ever successful.  It’s good to have some sort of measuring stick when it comes to measuring success, otherwise how would you ever know if  you’re on the right track.

The problem with setting the bar so high though, is that it can create a lot of frustration if you fail to live up to your own expectations.  I know very fe...


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What Music Supervisors Expect From You

January 29, 2013
Today's post is part three in a three part series about how to pitch your music directly to music supervisors from music supervisor Joseph Miller.  Joseph and I recently created a course together all about how to pitch music directly to music supervisors based on Joseph's experience of working as both a music supervisor and music coordinator for CBS sports.  I'll have more information about our course tomorrow.

In Joseph's final guest post he covers what music supervisors expect from you, the ...
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How To Launch A Successful Sync Campaign Part 2

January 27, 2013

Today's post is part two in a three part series of guest posts all about how to pitch your music directly to music supervisors from Joseph Miller. Joseph is a music coordinator for CBS sports and an independent music supervisor and licensing agent.

Joseph and I recently created a course together all about how to pitch your music directly to supervisors.  I'll have more details about our course soon. In the meantime let's take a look at more ways you can start preparing for submitting your musi...


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